SheRises

Session One: Clarifying Your Big Picture Vision & Ideal Client

• I will guide you through a powerful visioning process to help you clarify and prioritize your most aligned goals and desires. Together, we’ll build a solid foundation that supports your vision on every level.

• We'll also explore who your ideal client is and dive into the specific summit topics that will address their most pressing needs and desires.

Session Two: Choosing Your Title, Subtitle, and Event Dates

• We will identify the sweet spot where your passion and expertise meet your ideal clients’ deepest needs and desires. This intersection will guide us in creating a summit that’s truly powerful and aligned for you.

• Next, we’ll have fun brainstorming a list of potential titles and subtitles for your event—ones that feel exciting, expansive, and authentic to your vision!

• I’ll also guide you through the key considerations for choosing the perfect event dates and show you how to align your summit with the highest energetic frequencies of your unique soul signature.

Session Three: Branding Your Event

• I’ll guide you through creating stunning branding materials—like banners and graphics—that reflect the essence of your summit.

• Create these materials yourself using tools like Canva, PicMonkey, Adobe Express, etc.

• We’ll also craft a concise, compelling event description that you can use throughout the summit creation process.

• Plus, I’ll show you how to attract and engage your most aligned ideal clients as you design every aspect of your event.

Session Four: Inviting Your Speakers

• This is where the excitement really begins! This is the stage where you’ll start reaching out to the speakers you want to interview for your summit.

• I’ll share my most effective strategies for getting a “YES!” from speakers—whether they’re well-known figures or rising stars. You’ll receive my proven email templates, which highlight the key elements to include in your outreach, ensuring speakers are eager to participate.

• We’ll also dive into the “who”—the perfect speakers to invite. It’s essential to choose individuals who are actively growing their online audiences, and I’ll show you how to identify those who will be the best fit for your event.

• Diversity is key. We’ll explore how to curate a lineup that includes a broad range of perspectives—both in terms of ethnicity and the topics they cover. This will help you create an event that’s rich, inclusive, and resonates with a wide audience.

• By the end of this step, you’ll begin receiving your first “YES” responses from speakers, and that’s when the magic really happens!

Session Five: Preparing for Interviews

• Step Five is where the real magic happens—preparing for your interviews! This is your chance to create powerful, fun, and deeply engaging conversations with your speakers.

• I’ll support you through any nervousness, resistance, or fear that may come up. It’s completely natural to feel a bit of anxiety at this stage—it’s a big shift as you step into the spotlight and become visible. But don’t worry, I’m here to guide you through it every step of the way.

• You’ll learn how to feel confident and at ease on Zoom or on video, and I’ll help you develop your unique interviewing style that feels authentic and enjoyable for both you and your guests.

• I’ll also provide you with the Speaker Agreement and Speaker Questionnaire and explain why these documents are essential for ensuring a smooth and professional experience for both you and your speakers.

Session Six: Creating Your Event Website

• You’ll discover the essential strategies and secrets to build a website that magnetizes your ideal clients from around the globe.

• I’ll walk you through a step-by-step demonstration of how to create a beautiful, user-friendly website on Squarespace—the most affordable, intuitive platform that delivers stunning results.

• You’ll also choose a memorable domain and URL for your event, ensuring it’s easy to find and optimized for search engines, so your event stands out online.

• We’ll dive into crafting soulful, compelling copy for your summit’s landing page that captures the essence of your event and speaks to your audience’s heart.

• Finally, I’ll explain how people will sign up for your event, guide you through how email subscriber services work, and help you select the best email platform for your business needs.

Session Seven: Technology to Support You

• We will ensure your event runs smoothly with the right tech in place.

• You’ll start by setting up your Welcome email and linking it to your registration page, so your attendees get a seamless experience from the start.

• I’ll guide you through connecting payment processing services like PayPal and Stripe to your site, making it easy to handle transactions securely.

• We’ll also dive into the power of YouTube as a key tool in your summit process. I’ll show you how to leverage YouTube to drive even more new registrants to your event, and if you don’t already have a YouTube channel, I’ll guide you through setting one up.

• You’ll receive my "YouTube Organization Sheet"—a super helpful document that will keep everything in order as you upload your interviews and optimize your YouTube presence.

• Finally, we’ll discuss the role of a video editor: whether you need one, how to assess if you do, and where to find a qualified professional to help bring your vision to life.

Session Eight: Promotional Materials

• I’ll guide you through setting up your Promotional Center—a dedicated page on your site where your speakers can easily access all the materials they need to promote your event to their audience.

• You’ll also learn about affiliate commissions—what they are, how they work, and whether offering them to your speakers is a good fit for your event.

• We’ll wrap up this step with extra time for coaching and addressing any questions you may have, ensuring you feel fully supported as you move forward!

Session Nine: Additional Pages on Your Event Website

• We will focus on adding key pages to your event website to enhance the experience for both your attendees and speakers.

• You’ll learn how to create an Event Schedule Page, which will serve as the central hub for your attendees, giving them easy access to all event details and sessions.

• I’ll guide you in designing a “Thank You Page”, a simple yet powerful tool that can significantly boost your summit revenue.

• We’ll also explore “Speaker Pages”—a crucial element of your site that not only makes your speakers feel valued and supported but also helps them grow their own audiences by promoting their involvement in your summit.

Session Ten: Setting Up Lifetime Access, Cloud Storage, and Welcome Emails

• We will focus on setting up the key systems that will provide lasting value to your attendees.

• I’ll walk you through how “Lifetime Access” works, and how to set it up on your website, ensuring your attendees can access your summit content long after the event ends.

• You’ll learn how to use cloud storage to securely host your summit content and set it up for easy, seamless access by your attendees.

• Finally, you’ll craft two important welcome emails: the “Event Welcome Email” and the “Lifetime Access Welcome Email”, ensuring your attendees feel warmly welcomed and equipped to get the most out of your summit experience.

Session Eleven: Establishing Your Thought Leadership: Your Talk, Your Free Gift, and Your Post-Summit Offer

• We will focus on maximizing your revenue, both during the summit and after the event, while establishing your thought leadership.

• The exciting part: “Creating YOUR talk” for the summit! You’ve already interviewed 20+ incredible speakers, and now we’ll look at how to craft your own talk for maximum impact and engagement with your audience.

• I’ll help you decide on the perfect “free gift” to offer your attendees—something that will add immense value and deepen their connection with your summit.

• We’ll also have a fun, inspiring brainstorming session where, from your newly elevated and confident perspective, you’ll envision what you’d like to offer your summit audience once the event wraps up. What would be the most fun and inspiring way to continue serving them? The possibilities are endless!

• Finally, I’ll provide coaching on how to launch a variety of programs post-summit, ensuring that you can turn your new audience into a thriving community, while earning abundant revenue from your very first post-summit offer.

Session Twelve: Launching Your Event — And What Comes Next!

• We will prepare you for a smooth and successful summit launch—and beyond.

• You’ll learn how to protect your time and energy in the final weeks leading up to your event, ensuring you’re in peak form for the big day.

• I’ll walk you through the most common technology issues and customer service questions you might face during your summit, and how to handle them with ease and confidence.

• We’ll also craft your post-summit survey, a powerful tool to gather valuable feedback, testimonials, and insights on future program ideas from your new audience.

• You’ll learn how to follow up with your subscribers after the event ends, keeping the connection strong and nurturing your growing community.

• I’ll show you how to maintain lasting relationships with your speakers, ensuring they feel appreciated and excited to collaborate again in the future.

• And finally, we’ll celebrate your success! We’ll reflect on everything you’ve accomplished and discuss what exciting new steps you’ll take next as you continue to grow your influence and impact.